Efficacy

Dental plaque is a sticky, colorless film of germs and sugars that consistently form on teeth. Colgate Plax fights germs that can lead to its formation. Studies have shown that Colgate Plax significantly reduces plaque with regular 2 times a day use.

Advantage provided compared to toothpaste

Colgate Plax complements toothpaste, toothbrush and floss. It reaches hard –to-reach areas in the mouth and effectively combats germs and plaque. Colgate Plax reduces plaque by as much as 51% in the hard to reach areas in your mouth. Colgate Plax also effectively cleans the gum line, between the teeth, under braces, crowns, prostheses and other such hard to reach areas in your mouth.

Time period for which protection is offered

Colgate Plax has been demonstrated in clinical studies to provide protection against germs and plaque up to 12 hours.

Active ingredients used

Colgate Plax is formulated with cetylpyridinium chloride (CPC), a broad spectrum germ fighting agent. This agent has been show in clinical studies to fight germs that cause plaque, gingivitis and bad breath.

Efficacy

Colgate Plax makes gum healthier by reducing gum inflammation symptoms, like redness and swelling. In a clinical study, Colgate Plax was shown to provide up to 67% healthier gums.

Gum problems against which Colgate Plax helps

Colgate Plax helps to reduce the redness, swelling and occasional gum bleeding associated with gingivitis

Bad breath (also known as halitosis) is breath containing an unpleasant odor. This odor can strike periodically or be persistent, depending on the cause.

The millions of germs that live in the mouth (particularly on the back of the tongue) are the primary culprits. Colgate Plax contains CPC which has been shown to effectively fight germs that cause bad breath.

Colgate Plax has been shown in clinical studies to reduce germs producing volatile sulfur compounds associated with bad breath overnight or during the day.