Colgate India supported the Hyderabad Mission of 'Operation Smile', the largest humanitarian nongovernmental organisation in the world to provide free surgery to children and young adults, suffering with cleft lips, cleft palates and other facial deformities at a week long camp, at Rainbow Children’s Hospital and Prenatal Centre in Hyderabad. The camp began with a two-day screening sessions on August 7 & 8, 2008 and the short-listed patients underwent surgery from August 9-14, 2008.
The team consisted of medical professionals from the Philippines, Singapore and the United States, who worked with their in-country Indian counterparts to perform these life-changing surgeries.
Colgate has been committed towards creating awareness and improving oral health among children and believes that the most evident sign of good oral health is a healthy smile. The 112 children and young adults who underwent surgery have returned home with a new smile, new friends and a strong sense of self- worth.