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Colgate Bright Smiles, Bright FuturesTM |
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The Colgate Bright Smiles, Bright FuturesTM oral health educational program worldwide was developed to teach children oral health habits of basic hygiene, diet and physical activity. This program also encourages dental professionals, public health officials, civic leaders and, most importantly, parents and educators to come together to emphasise the importance of oral health as part of a child's overall physical and emotional development. |
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Bright Smiles, Bright FuturesTM India
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| Under this Programme, conducted by Colgate-Palmolive, India, children in primary schools receive instructions in dental care from members of the dental profession and Indian Dental Association. Education is imparted with the aid of audio-visuals and printed literature created by the company. Free dental health care packs, comprising 1 toothbrush & 1 toothpaste pack, are also distributed by the Company to encourage good oral hygiene. |
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Teachers Training |
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Training in the basics of oral health care is imparted to school teachers. This helps them play a significant role in preventive oral care by inculcating good oral care habits in the students. The Teachers Training Program forms a vital part of the Colgate Bright Smiles, Bright Futures Program. Till date, 2,54,000 teachers have been trained under this program. |
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National Oral Health Program |
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Colgate-Palmolive India continues its march in the area of spreading oral health awareness through the School Dental Health Education Program. Under this Program, since 1976 over 95 million school children in rural and urban parts of the country, in the age group of 5-12 years have been reached out. Members of various IDA local branches and professional oral care organizations organized the Program across the country with the help of audio-visual aids, posters, charts and demonstration of right brushing techniques. |
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